Big brands have always known how to get in touch with their market, Nike is no exception. Personally I´ve have always liked their publicity maybe it is because I like the idea of not overthink situations and "just do it".

Through 2018 and now publicly announcing a Serena Williams spot in the 2019 Oscars, Nike has began this new campaign about crazy dreams and if they are crazy enough so you can achieve them. We are going to show you guys some videos of athletes if these don´t get you motivated for the day then nothing will do. Enjoy.

From all around the world of sports, Nike brings these series of videos showing that in sports you will definitely need to be physical, focused, aggressive but most of all you will need to have the heart to keep on going.

With an amazing form of using marketing, in my opinion, Nike brings back Colin Kaepernick to narrate the video you just saw. Creating a super accurate video stating that everybody need to believe in something even if that makes you suffer, Colin Kaepernick is still banned from the NFL for starting kneeling in the USA anthem.

Showing how big named athletes came up to be who they are right now is something that truly amaze everyone. It is then when you realize that the struggle is real, and that we need to be prepared for everything if we want to accomplish our dreams. Big basketball star LeBron James video shows you how he climb up to be not just the nowadays biggest basketball star but being bigger than basketball.

It will be impossible not to show all the incredible thing that women has achieved in every category you can name, from politics, science and obviously sports will not be left behind. The video that you just saw was first showed in the 2019 Oscars, narrated by tennis top athlete Serena Williams, it emphasize in all the struggles girls have to go through to achieve their sport goals. But this is not a "pity me" video instead is a call to all the women out there to thrive and keep being an example to everyone by showing of what are you are made of!

And my personal favorite! OBJ Nike video, it is just amazing not only because it show his whole trajectory all the way from high school to the NFL. Some folks might think of him as a show off, but when he talks, OBJ is a humble human being. He struggles as everybody but he wants to be the best, he wants to be legendary. Not to mention that the soundtrack of this video it is just suits like a glove and I love that song!

There you go, a few videos that will lit your day! Thumbs up for Nike and their marketing team for creating this videos that they are not selling the brand but a experience... a life experience. Hope you enjoy them!

Keep rollin till you find something you love